How to Set Up Online Booking for Your Dog Grooming Salon

Setting up online booking well takes a little preparation — but once it's done, clients can request appointments at any time without you lifting a finger. This step-by-step guide walks you through everything before you share your booking link.

Steps to Set Up Online Booking

  1. Choose approval or instant booking — Decide whether every request goes straight into your diary, or whether you review and approve first. Approval is safer for new clients and dogs you haven't met.
  2. Configure your services, durations and pricing — Set up every service you offer with the correct appointment duration and price. Breed and size-based pricing is set here too.
  3. Write your booking page introduction — A short message explaining who you are, what to expect, and any requirements (vaccination records, etc.) reduces confusion and sets expectations.
  4. Test the booking flow as a client — Use your own booking link on a phone and go all the way through a test request. Check that durations, prices, and available slots are correct.
  5. Share your booking link — Add it to your website, Google Business Profile, Instagram bio, and Facebook page. A QR code at reception lets in-person clients book their next appointment before they leave.
  6. Handle the first wave — When requests arrive, review them promptly. Clients who request a slot and hear nothing quickly lose trust. Approve or suggest an alternative within a few hours.